The Business of Fashion
- ch9029
- Apr 30, 2013
- 1 min read
The Business of Fashion, presented by The Fashion Society
With Luis Diaz, Co-Founder & CEO, The Fashion Society
The Business of Fashion focuses on brand development, marketing strategy, and selling. You will learn about brand positioning, the delivery of the promise of value through manufacturing, and how to market this promise. 1. Branding 2. Marketing your brand Traditional vs. Internet marketing, viral vs. aocial, seveloping a marketing strategy, executing a marketing strategy on a budget 3. Value & Quality Cost end and value, cost factors, service
Sunday, May 12, 2013 Registration: 1:30 p.m. Workshop: 2 p.m. The Artful Dodger 1631 11 Ave. Regina, SK S4P 0H5
Registration fee: $60 + GST Free for Emerging and Established designers showing in SFW 2013 Payment can be made at the workshop by cash or a cheque. Cheques can be addressed to Saskatchewan Fashion Week
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